Last Update, _12.2.26
Introduction
- For convenience, the privacy policy (hereinafter: “the policy“) uses the masculine form, but all references in it apply equally to both men and women.
- In this policy, we will explain and clarify for you how Brosh Nir Real Estate Ltd. and/or anyone on its behalf (hereinafter: “Brosh” and/or “the company“) uses the information received from you through the websites operated by it, which is processed in the database under its control and management, in accordance with the provisions of the Privacy Protection Law, 1981.
- Brosh clarifies and emphasizes that you are not obligated to provide any personal information about yourself during your use of the website, and any such information transfer will be done voluntarily only. Please note that failing to provide information may prevent you from accessing our services, completing orders on the website, and/or affect your browsing or usage experience on the site, either partially or fully.
Providing incorrect or false information may, in certain cases, constitute a violation of this privacy policy or even a legal offense, with all that this implies.
4. The updated privacy policy of the website is always available on the websites and landing pages of Brosh.
Since the privacy policy may change from time to time, the company recommends that you read the privacy policy document periodically.
However, if we change this privacy policy in a way that requires, according to law, obtaining your renewed consent for collecting certain additional personal information about you and/or performing a new action on your existing personal data in our database, we will place an appropriate notice on our website and/or send you a notification to obtain your prior consent, through reasonable and accepted means, according to the matter.
5. You are required to carefully read the policy, and if you do not agree to its content and/or fully accept it, do not use the websites of Brosh, which use and browsing of which are subject to this privacy policy.
Your Personal Information that Brosh Collects and the Uses It Makes of It
5.1.1 The content of your inquiry (whether verbal or written)
5.1.2 Phone number
5.1.3 Email address
5.1.4 Full name
5.1.5 Additional identifying information as we may need to verify your identity for service provision;
5.1.6 Any other personal information you share with our representatives during the conversation, chat, or correspondence with them through text input, what is recorded in the conversation (if recorded), or in any attachment you upload to the chat/email
5.2 With regular use of the site, statistical, non-identifiable, and/or aggregate information may also be collected about the user’s mobile device and/or computer and/or consumption habits through cookies and/or other tools, as detailed later in this privacy policy.
6. All the information about you in Section 5 above, which is collected by Brosh and/or any information it uses, will be managed, stored, and used in accordance with the law.
Permitted Processing Purposes for Which the Company Will Use Personal Information
All personal information about the user that the company collects and/or any personal information that the company uses will be managed and stored in accordance with the provisions of the Privacy Protection Law, 1981 (hereinafter: “the law”), and the company will use it according to the provisions of this law and/or any other law, and will be used for the following purposes:
7. To enable the operation of the websites and the services offered on them.
8. To track the usage of the site by its users to examine the efficiency of the functions, options, or interfaces integrated/built into it to assess the need for adding, upgrading, or removing existing options, functionalities, and/or interfaces on the site based on non-identifiable information.
9. To check the functionality and operation of the site, including quality control and statistical analysis of the site’s usage, where for this, the company will use statistical information that does not personally identify you.
10. Subject to your consent to our use of cookies and tracking tools as detailed in Sections 19-25 below, to display personalized marketing and advertising content on the site based on your preferences, based on browsing and other uses, or alternatively, to show generic content not based on preferences if you refuse the activation of cookies and tracking tools on your device.
11. To send marketing and advertising messages about the company’s services, including offers and/or other messages and advertisements, subject to your consent and your registration for the distribution list and/or our customer club through the website.
12. To analyze usage by users for the security of the website and to prevent fraud, impersonation, and/or unauthorized use during registration, browsing, and usage of the site;
13. To contact you if necessary in response to your inquiry through “Contact Us” and/or through any other contact means listed on the website, or for any other matter required for us during service provision.
14. To enforce the privacy policy on the site and/or to act in accordance with the requirements of the law or competent authorities.
How Brosh Collects Statistical and/or Aggregate Information About You and Other Users on the Site
15. When Brosh collects personal information about users as well as statistical-aggregate information related to the use of the site, it does so through automated means during browsing and usage of the site, Brosh will be entitled to collect information about your visit to the site, the use you make of the services, and your browsing on the web.
16. This information may include details regarding the location of your computer and/or mobile device, the IP address through which you accessed the site, your operating system, your browser identifier, location data, browser type, domain names, language settings, and additional information about your behavior on the site, such as information or ads you have read, pages and products you have viewed, product orders you have made, offers and services that interested you, and regarding how you interact with Brosh’s site and with other websites.
17. Brosh may also collect personal or statistical-aggregate information as stated above through the use of cookies and other tracking technologies (hereinafter collectively: “cookies“), as these will be activated on the site, and everything as further detailed in Sections 19-25 below.
18. Brosh may hire third-party companies to provide limited services on its behalf, such as answering questions related to support, performing statistical analyses of its services and/or for managing and adapting marketing or advertising content on the site for the user. Brosh will provide these companies with only the necessary personal information of the user to provide the services. It is emphasized that according to any law, Brosh will require any such service provider, including its employees necessary for service provision to the company, to ensure that personal information is used only for the purpose of providing such services and not for any other purpose as further detailed in Sections 28-29 below.
Use of “Cookies” and Tracking Technologies by the Company
19. When you visit and browse the site, certain information may be collected about you via a file implanted in your computer or other electronic means. This file is a “Cookies” file (hereinafter “cookies“), and it is a small text file stored in the hardware of the computer or electronic device you are using, which is unaware of any other document or file on your computer or other device you are using to browse the site, or other similar files mainly used, among other things, to assist users on the site in receiving various services and for statistical purposes. For example, cookies help adjust the site’s display according to your settings on the device or to show content on the site according to your personal preferences.
The company uses cookies and tracking tools on the site to collect information about the users on the site, as detailed below.
20. What Are the Purposes for Using Cookies?
The company uses cookies to store and manage users’ settings and the preferences selected during visits to the site, to retain preferences of returning users for future use (e.g., geographic location, choices, and preferences regarding accessibility and language), for statistical analysis of site performance and trends, to customize advertising content and the effectiveness of marketing campaigns, and to identify errors and track them.
21. What Are the Types of Cookies Used by the Company?
21.1.1 Cookies and tracking technologies that are essential for the technical operation of the site – These include cookies and tracking tools necessary for the proper functioning of the site, to enable basic and essential functionality of the site (e.g., requests for user identification and password, the ability to browse from page to page, etc.), securing it, and preventing fraud (blocking DDOS attacks, etc.) and collecting anonymous traffic data.
21.1.2 Cookies and/or tracking technologies for additional purposes. These tools cover the company’s internal purposes such as: statistics, advertising, and sales promotion, improving display and user experience, and we may use this information to analyze traffic patterns and perform regular system maintenance or learn and improve the site and our services, and further details:
21.2.1 Analytics Cookies – These cookies collect anonymous data about how users use the site. They track metrics such as page visits, time spent on pages, bounce rates, and loading speeds, to help improve functionality and user experience.
21.2.2 Marketing Cookies – These cookies are designed to track users’ behavior for advertising purposes. They collect data on interactions, preferences, and habits, enabling targeted digital marketing, such as personalized ads and retargeting campaigns.
21.2.3 Functional Cookies – These cookies enhance user experience by saving preferences such as language settings or custom layouts. While essential cookies are required for the site’s operation, functional cookies improve usability but are not always necessary for basic site activities.
22. When Will the Company Ask for Your Consent to Use Cookies or Tracking Tools?
The company ensures that when you open the site for the first time, a banner will be displayed allowing you to consent to all cookies, including those not necessary for the operation of the site or to customize your preferences (the types of cookies that will be activated as outlined in Section 21.2 above).
In addition, if you delete all cookies from your device memory, the next time you visit the site, you will be asked to consent to the use of cookies again.
23. Is It Permitted for the User to Withdraw Their Consent to the Use of Cookies or Tracking Tools?
Yes. If you wish to withdraw your consent, you can choose not to accept cookies at any time by:
23.1 Managing and/or deleting cookies through your browser settings.
23.2 Please note, if you wish to withdraw your consent for cookies, most browsers allow users to block or delete cookies from the system.
In any case, if you wish to proceed this way, you should refer to the privacy features of your computer and/or mobile device to learn more about your ability to manage cookies and web beacons on your device. At any time, you can withdraw your consent for non-essential cookies for the site’s proper operation and security through the user interface provided for this purpose in your device’s operating system.
24. Specific Information About Managing Cookies in the Most Common Web Browsers, For Your Convenience:
24.1 Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/view-cookies-in-microsoft-edge-a7d95376-f2cd-8e4a-25dc-1de75347487924.2 Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
24.3 Google Chrome: https://support.google.com/chrome/answer/95647
24.4 Safari:https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
24.5 Opera: https://help.opera.com/en/latest/security-and-privacy/
24.6 iOS Safety and Privacy Guide: https://support.apple.com/guide/personal-safety/welcome/web
24.7 Android Safety and Privacy Guide: https://support.google.com/android/answer/13985942?hl=en
25. It is emphasized that blocking cookies and other tracking technologies may cause some parts of the site, including certain services available on it, not to be available, and you hereby release the company from any liability for any malfunction, disruption, and/or inability to use the site and/or the service if you choose to delete or block any cookie immediately in your browser.
26. For the user’s attention, we may use third-party service providers to collect and process data as stated in the usage purposes outlined in Sections 7-14 above and subject to the restrictions on transferring information to third parties specified in Section 27 below.
Data Security and Transfer to Third Parties
27. Brosh allocates resources and takes various security measures to prevent intrusion into the database and to thwart potential harm to user privacy. However, breaches and/or disruptions cannot be fully prevented. Therefore, the user declares and undertakes that they will not have any claims, demands, or lawsuits against Brosh and/or anyone on its behalf due to damages, malfunctions, and/or disruptions or exposure of the user’s personal details due to a breach of the security system and/or unauthorized intrusion into the website’s systems. Brosh recommends that the user take all possible precautions to protect their personal details while using the internet.
28. For the operation of the website and provision of the services available through it and/or for managing the company’s business operations based on processing personal information of website users, the company may engage with various third parties, as follows:
28.1 The company may transfer personal information collected from its website to subsidiaries and/or affiliated companies under its control for the management of its business.
28.2 The company will engage service providers to assist us for various purposes required for its business activity, including:
28.2.1 To operate fraud prevention tools, information security, and/or protection against cyberattacks and malware;
28.2.2 Cloud storage services and “Software-as-a-Service” (SaaS) services on which the website is hosted;
28.2.3 Maintenance, design, upgrade, and/or implementing changes on the website by our website designers and/or technical support;
28.2.4 Performing statistical analyses about the website, whether aggregate statistics or identifiable for examining the effectiveness of commercial campaigns appearing on the site and/or evaluating the relevance of sections or content on the site to our users, subject to the provisions of Section 28 above;
28.2.5 Providing infrastructure for the management of the company’s daily operations (cloud services for managing user information (such as CRM systems), office software, email platforms, and contact creation tools, etc.).
28.3 In any engagement with a third-party service provider as stated in Section 28.2 above (or in inter-corporate engagement with subsidiaries or affiliated companies) that involves granting access to personal information, transferring a copy of personal information, or collecting, storing, or processing personal information on their behalf, the company undertakes that:
28.3.1 It will take all necessary measures in accordance with the law to ensure contractual arrangements for granting access or transferring personal information and/or outsourcing personal data processing services to those third parties and/or affiliated companies, as the case may be, and all to protect your privacy in accordance with the company’s legal obligations.
28.3.2 If such third-party assistance involves transferring personal information outside of Israel, the company will comply with its obligations under the Privacy Protection Regulations (Transfer of Information Outside the Country), 2001, both in terms of choosing the countries where personal information is stored and in terms of contractual arrangements to safeguard your rights and privacy in the transferred personal data.
29. The personal information collected about users and which the company uses is subject to the Privacy Protection Law and the regulations issued under it, including guidelines and rulings by the Privacy Protection Authority in the Ministry of Justice. Therefore, aside from as stated in Section 28 above, the company refrains from disclosing or providing access to personal information about you to third parties (including subsidiaries/affiliates) except in the following cases:
29.1 If we are required to do so by a judicial order or if legal action (criminal or civil) is taken against us for actions you performed on the site in violation of the site’s terms of use or the law;
29.2 If we are required to do so in order to comply with any legal process such as a search order, summons to court, regulatory enforcement, or compliance with another legal order.
In such a case, the company will be entitled to disclose the user’s details in accordance with the judicial order and/or enforcement authority and/or regulatory body’s instructions without needing your prior consent.
29.3 If we need to enforce our rights under this privacy policy as a result of its violation by you or if a dispute, claim, lawsuit, demand, or legal proceedings arise between you and the company (including subsidiaries and/or affiliates) and/or its representatives.
29.4 If we need to transfer the site’s activity to the management of another entity, or in the case of a merger with another entity or merging the site’s operations with those of a third party
In such a case, the company will be entitled to transfer to the third party and/or the receiving company a copy of the information that has been accumulated, as well as any statistical information collected or processed by it, provided that the third party that will be exposed to it will undertake to comply with all of the company’s obligations towards you as stated in this privacy policy and will agree to act accordingly.
Links to Third-Party Websites
30. The website may contain links redirecting to other websites. Brosh makes an effort to link to websites that, to the best of its knowledge, do not harm privacy rights. However, the company cannot be held responsible in any way for the content and/or privacy protection level provided by these websites.
Therefore, the user declares and understands that when clicking and transferring to a third-party operated website as mentioned, the company is not responsible for any privacy violation and/or any other harm due to browsing and/or installing an application as mentioned, and the company recommends that before providing any information on such a site, the user read the terms of use and/or privacy policy of those websites and/or applications and act accordingly.
31. It is clarified that the above applies to clicking on links to social media websites as well, and all uses made will be subject to privacy preferences, privacy terms, and terms of use for each social media website as stated.
User Rights Regarding Their Personal Information
32. In accordance with Section 13 of the Privacy Protection Law, you have the right to review your personal information held in the company’s databases, subject to the process of identity verification and the implementation of the right to review in an appropriate manner according to the circumstances, and in accordance with the provisions of any law.
33. If, after the review, you find that the information about you stored in our systems is incorrect, incomplete, unclear, or outdated, you may contact us and request that we correct the information or alternatively delete it according to your rights under Section 14 of the Privacy Protection Law.
34. It is clarified that to exercise the right of review as stated in Section 32 above and if you wish to correct the information as stated in Section 33 above, you should contact us at the email address: Info@brosh.co.il. However, correcting the information may prevent certain actions you requested from being carried out, and we will inform you accordingly after completing the request.
Retention of Personal Information
35. We will retain the personal information collected by us as detailed in this privacy policy through the website only for as long as necessary to fulfill the purposes for which the information was provided to us, and in accordance with the provisions of the law.
36. After the purpose is fulfilled, or at the end of the required period according to the law, we will delete the personal information or anonymize it in an irreversible manner so that personal identification is no longer possible, unless, as stated above, there is a legal obligation to retain it for a longer period, such as retention obligations established by law, a legal process, or an ongoing investigation or regulatory enforcement procedure, etc.
Miscellaneous
37. It is clarified, emphasized, and agreed that the contact options with the company through the website are intended only for users aged 18 and above. Brosh does not intentionally or knowingly collect information about minors. If you become aware that we have collected information about a minor under the age of 18 without obtaining consent from the minor’s parents and/or guardians as stated, please notify us and we will delete the personal information from our database, except in cases where we are prevented from doing so in accordance with Section 18 above.
38. Brosh reserves the right to change the provisions of this policy from time to time. If material changes are made to this policy regarding the types of personal information that will be collected or the manner of use of personal information provided by the user, a notice will be published on the website.
39. Any dispute and/or conflict regarding the policy and/or the terms and/or provisions appearing on the site, if and as they arise, will be governed according to the laws of the State of Israel only and exclusively in the competent courts in Tel Aviv, which have exclusive and sole jurisdiction.
40. In any case where a term and/or provision in this document becomes illegal, invalid, or unenforceable, it will not affect the validity or enforceability of the other provisions of this policy. It is clarified that in such a case, a similar enforceable term will be considered instead of the term that has been deleted or removed.
41. For additional questions regarding Brosh’s privacy policy and/or if you believe your privacy has been violated by any party and/or to exercise rights as data subjects as stated in Sections 32-33 above, you can contact the company via email at Info@brosh.co.il.
